TV Guidance Rating Points (Beta)
What are TV Guidance Rating Points?
Guidance Rating Points are indicators of a program’s
‘potential’ to do well in getting viewer interest and thereby viewership. The ratings
are generated for thousands of future programs across hundreds of Indian TV channels.
How are Guidance Ratings assigned?
Guidance Ratings are generated for each and every program
in the future from a proprietary algorithm developed by What’s-On-India. The algorithm
takes into account a series of factors including past popularity, current context
and future intention. Besides these the algorithm takes into account programs that
are high in ‘Buzz Quotient’ by listening into social network conversations.
Why do the Guidance Ratings have
BETA written in its name?
The BETA term indicates that we are still testing the
Guidance Ratings and will continue to fine tune it in the coming days. If you have
any feedback relating to the same please write to us at firstname.lastname@example.org